PERANCANGAN ENVIRONMENTAL GRAPHIC DESIGN SEBAGAI MEDIA INFORMASI PADA AGRO WIDYA WISATA ILMIAH (AWwI) DI SUKABUMI

Agro Widya Wisata Ilmiah (AWwI) is one of the tourist attractions in Sukabumi Regency which has an educational tourist attraction for visitors with tourism characteristics that have quality and standardized income from crops and postharvest products from upstream to downstream so that it is known as a plant that has a good selling point. However, the development and management of agro- tourism as educational tourism have not reached optimal levels, so development is needed to improve information facilities or means to support the attractiveness of educational tourism. So the purpose of this study is to design an Environmental Graphic Design (EGD) as a comprehensive, communicative, and educative information medium in Agro Widya Wisata Ilmiah (AWwI). The method used in this design is descriptive qualitative in the form of observations, interviews, and documentation with SWOT analysis with the concept of "Modern Agriculture". The results of the EGD design succeeded in creating a comprehensive, communicative, and educative information media, and succeeded in creating a visual atmosphere with the identity and theme of modern agriculture. To provide a fun and educational travel experience for visitors in understanding and developing insights about the land in AWwI.
Keywords: Agro-tourism, Environmental Graphic Design, Information Design.